About Ironhide Equine

From the founder

“I’ve worked across industries aviation, restoration, manufacturing and no matter the task, I’ve always asked:
Do I dust around the picture frame, or do I pick it up and clean underneath?
That’s the standard I hold myself to and it’s the one I’ve built Ironhide on.

I’ve poured thousands of hours into other people’s businesses. Now, it’s time I put that same passion into something I truly care about and into a community that deserves better.

Growing up, I watched my mother and siblings ride. I saw the beauty of the connection between horse and rider. Later, I saw firsthand how most supplement and care companies operate behind the scenes and I knew something had to change.

This brand is my one shot to bring it all together: the care, the detail, the relentlessness to improve what’s in front of me until it’s the best it can be.
I may not come from the equine world, but I’ve invested hundreds of hours into research, testing, and refining all with one goal: to raise the bar for horse care.

Our core products ForgeClean, RinseCore, and ForgeSeal are the heart of Ironhide.
They’re not just the beginning. They’re the foundation we’ll keep building on, shaped by real feedback and real-world results.

Because I’m not building this alone.
The community, the team behind me, and the horse-first riders who care as deeply as I do they’re all part of this.
You trust your horse to the very best and I’m here to make sure Ironhide earns that trust with every product we release.

My name might not be on the label but every ounce of who I am is behind it.
Value is what builds legacy.”